Emerging trends in real estate


On Tuesday 24th November, Cécile Tricault, General Manager Southern Europe Prologis, joined the  2021 Emerging Trends in Real Estate, web conference organized by ULI France and based on the ULI Europe & Price Water Cooper Study. A study highlighted the significant changes impacting the real estate and logistics markets.

Although there is no doubt that the pandemic has led to companies having to adapt to face new challenges and that the majority of businesses have experienced a halt in their operations, Cécile Tricault highlighted the fact that the logistics real estate sector has been an exception to the rule. Activity in logistics was maintained or even increased in order to meet the needs of health organizations, essential shops and consumers via e-commerce. Today, logistics is one of the most favored asset classes for investors.  

Nevertheless, the crisis has exacerbated some existing problems such as digitalization and the people well-being which are now priorities for market leaders, including in the logistics real estate sector. True to its long-term vision, Prologis is now incorporating these concerns from the very beginning of the design process of its assets, considering the quality and comfort of its users.

All stakeholders have agreed on the need for collective commitment and the need to integrate environmental and social issues more effectively into project development. This is something that Prologis has been exploring for several years now. 

For instance, after developing various aspects of our operations including insulation, LED lighting and energy efficiency, we were proud to launch the development of our very first carbon-neutral turnkey warehouse in the summer of 2020. 

Additionally, we are currently working with local authorities to improve the appeal and aesthetics of the regions in which we work and our assets by offering a range of amenities within our logistics parks such as electric vehicle terminals, sports facilities, restaurants, access to public transport, and more.

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